West Pender Property Group underwent a rebrand with Matter, creating a visual identity rooted in the elegance and simplicity of Vancouver’s architectural and natural beauty. To extend this theme, they sought a brochure that would showcase their collection of properties while emphasizing their approach to property management.
The reductive geometry of West Pender’s buildings became a foundation for the brand’s visual language, reflecting stability and modernity.
The brochure's black-and-white theme creates a striking contrast, highlighting West Pender’s tri-gradient colour palette. The reductive shapes of the buildings are echoed throughout the layout and typography, with sharp cutlines that guide the eye and create visual harmony.
Designed at Matter Studio (Defunct)